Launched: Hip, European carry-all/purse cabin hits SoHo
Jerome Dreyfuss has finally unpacked his chic, French bags and firmly planted his Soho presence at the cornere of Broome and Greene this weekende. The superfluous e’s seem appropriate when referring to this quirky intersection of streets…and decor.
The boutique includes a built-in contemporary wooden cabin, the walls upon which his slouchy, uber-textured bags are slung, surrounding two ultra-modern, multi-colored couches.
Jerome’s wife, designer Isabel Marant will house her ladies’ line in its first U.S. location right next door in April. Stay tuned…
473 Broome Street at Greene
via Racked